Evaluation Question 5 - Attracting Audience

How did you attract/address your audience?




Above is my annotations using YouTube to answer question 5.

Please make sure that the annotations are turned on for this video

It should look like this 

Podcast 10

This is our 10th podcast

Podcast 9

This is our 9th podcast

Podcast 8

This is our 8th podcast

Podcast 7

This is our 7th podcast

CW:Shoot Number 3 Review

Our sole intention with this shoot was to get the shots that we were missing, such as the entrance into school and walking through the corridors. The shots that we were filming were very basic, but we still used lots of shot variety and framing techniques like we did for the 10th of march shoot. This shoot went very well for us and we got more than enough footage to use.

Here is some of the raw footage we shot:

Podcast 6

This is our 6th podcast

CW:Shoot number 2 Review

We think that this shoot went very well and we shall definitely be employing the practices, such as the shot list, that we employed here in future shoots. We are very happy with the results that we say from this shoot and feel that, with all the shot variety and repeat filming of scenes, we have more than enough shots to choose from.

Here is some of the raw footage that we filmed:

CW:Shoot Number 1 Review

This was one of the first sessions we filmed for School's Out!, we worked with lauren in order to film the sections of her in the house for the starting sequence. As you can see from the video below, we filmed multiple shots, some of which we did not include in our rough cuts and, ultimately we won't include in our final cut. Looking back at the shoot, we realise that we need to plan better for the shoots, we plan on doing call sheets for out next session.

Some of the raw footage that we filmed are in this video:

Podcast 5

This is our 5th podcast

Podcast 4

This is our 4th podcast

Audience Feedback For First Rough Cut For School's Out

This is Poppy giving us feedback on our first rough cut for School's Out.

Who Would Watch A Rom Com?

Conventionally we are targeting a teen audience as this is where most Rom-Coms are aimed at, however we also noticed from further research that they are also targeted at people who are in a long term relationship or marriage which reduces the chances of it being a teen audience therefore it is good to target a secondary audience that being 24-35.


However we think it is wiser to stick to a target audience we can relate to and know what they like than be adventurous and not produce a film that is as good.


For this we think our idea we need to aim at a teenage market at someone who may enjoy things like Wild Child, however we also think it is important to remember our indie background so it is important not to over aspire therefore we looked Submarine to take ideas from that and look at a film that was digitally produced. 

Additional Rom-Com Research

Search

This is what we typed in to google to get our research it brought up 2,670,000 items.




Sky Movies

We looked at the top box office films that had made a good profit.

BoxOfficeMojo

we looked at recent box office hits and the earliest one with the highest box office hit was Silver Linings Playbook (2012)  which was rated number 12 

Submarine


we thought it was appropriate to research products that were like ours and look at submarine (ayoade, 2010) we thought this was interesting film to research as it showed us a digitally produced film that was produced on a small scale budget.


About Time


We thought it was also a good idea to compare it to efforts from working title another 'british' film company however this one had a larger budget therefore better quality etc. And therefore something we could aspire to.

Initial Idea of Target Audience

We thought about our target audience but came to the conclusion we wanted something that we would enjoy going to see. Therefore we needed to be the target audience the same age as ourselves. 



Which would mean a target audience of 15-24 which we thought would be appropriate as we also know this is the age group that visits the cinema the most, and this would also be the age that our characters would be in our film as we would find it harder getting younger or older actors as we are a micro budget production company and would have to pay for older and potentially younger actors which is something we don't want to be doing the the expense isn't necessary. 


Our genre choice also is popular amongst teenagers so we feel this helps anchor our choice too. We have also chosen to set our film in a school so therefore trying to attract an audience that is not at school is silly therefore the 15-24 will incorporate students at school, sixth form, college or university which keeps many 'doors' open. At the end of the day everyone has been to school so will be able to relate to our film in some way. However we took ideas and inspiration from films we had looked at in detail. 

We thought it would be easier to base our target audience on films we had already seen as if we are taking inspiration from them we feel it must be important to carry on the same target audience as it must be the same or close to theirs. Therefore it was important to look at the films we had looked at in detail therefore we chose ones that we liked and enjoyed and all roughly targeted the same age range for audience. 

Podcast 2

This is our 2nd podcast

Podcast 1

our first podcast